Who Am I:

Sara Wiedenhaefer Intuit Australia G'Day

I have built my career in a variety of roles in the tech space, both at small, innovative startups and enterprise companies tackling the global markets. In each role I wore a variety of hats, such as pseudo-sales, educator, acquisition-wizard, and customer experience mapper.

Not only do I enjoy diversity on the job, but I excel in an environment where no two days are exactly the same and I can collaborate with different teams towards an end goal. In addition to being bold and thinking outside of the box, I’m also a fanatic about messaging, consumer perspective and leveraging information architecture to lure people in and delight them. I think the best marketers work with all teams within a business to understand the questions, barriers, and thought processes of customers through the lifecycle to prepare materials that answer questions before they are even asked.

One result: In a previous role I wrote and prepared the presentation for the series B round of funding that our CEO pitched for a 7M investment. The round brought on a strategic partnership opportunity and was completed in February 2018. I also tripled the monthly revenue in 11 months while lowering spend by 25%. While working for Coord, I helped educate and entire market on the importance of curbs. Weird? Yes. But I am more than happy to connect with you to discuss, so you can hear the passion I have when I dedicate myself to a role. I believe in providing a compelling narrative that leaves people wondering why they haven’t worked with these products before.

What to expect:

Specialties:

Social Media

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Customer Journey Mapping

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Affiliate Marketing

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Content Marketing

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Brand Marketing

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Funnel Management

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Shenanigans Enablement

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Marketing Operations

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Email Strategy

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Systems Implementation

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Customer Acquisition

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Story Telling

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Social Media • Customer Journey Mapping • Affiliate Marketing • Content Marketing • Brand Marketing • Funnel Management • Shenanigans Enablement • Marketing Operations • Email Strategy • Systems Implementation • Customer Acquisition • Story Telling •